Saturday, November 26, 2011

Studying at McDonald's

Dinner
Today has been a really nice Saturday. I woke up, had breakfast and started reading a bit in my marketing book. It usually feels like torture but today it was actually pretty interesting. I guess I'm starting to become brainwashed by Kotler. Later in the afternoon, I took my laptop and biked to Coffee Company where I met up with two friends to work on our branding assignment. The assignment is about finding a brand concept for an Aloe Vera drink and to do some field research, I bought one on the way for us to try. I should add here that it was completely disgusting. We came to the conclusion that it smelled like cheap shower gel and the taste was no better. It even had little slimey pieces in it. Yuck. 

After a couple of hours, the battery on the laptops started to run out, and there was not a single outplug in the cafĂ©. So, we decided to move to McDonald's, which is famous for it's free Wi-Fi. You have to be creative as a poor student. We sat there for a couple of hours, but kept getting disturbed by these really wierd and creepy people. First there was a guy dressed in military uniform, and I still have no idea what he wanted. Then there was a woman sitting next to us who kept offering us cake and telling us she's gonna get 60 euro soon. Okay... In the end, we got a lot work done and celebrated the end of our work-session with a McDonald's dinner. Very glamorous indeed! 

Studying hard...

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